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Showing posts from August, 2021

The Guide to Content Marketing Trends in 2021

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  What does the “Content Marketing” term refer to? Content marketing  is to attract and retain clients by creating and curating relevant and valuable content. Make it part of your regular marketing process. Content marketing involves content creation and sharing it through various online channels (such as videos, social media posts and blogs) that do not explicitly promote a brand. Still, it is intended to develop an interest in its services or products. Content marketing is an integral part of Social media and plays a vital role in the online promotion of various businesses. We can observe a vast variation when check the  content marketing statistics for 2021  compared to previous years. What is 2021 going to look like for all the content marketers? Is there any way to get prepared in advance? Here are the six top  content marketing trends  you need to know about  content creation trends 2021: Building different content communities Repurposing the content across various channels Doubl

How Can I Get a Digital Marketing Job?

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What is Digital Marketing? Marketing is done through various digital mediums like the Internet, search engine, video channels, social media, blogs, websites, and applications, called Digital Marketing. It is the fastest-growing form of marketing owing to its reach, measurability, cost-effectiveness, and accuracy. As a result, it overtakes all marketing platforms and will soon become the primary form of marketing. From ordering foods and groceries online, from booking cabs to leasing furniture, watching OTT like Netflix, to people becoming viral influencers, everything has gone digital. Therefore, a business without a digital presence is bound to go kaput in no time. What responsibilities does a digital marketer have?  In a large picture, digital marketers are responsible for driving brand awareness for a product/service, generating traffic for the company's website, and lead generation through various digital channels. A digital marketer can take multiple roles based on requirement