How Can I Get a Digital Marketing Job?
What is Digital Marketing? Marketing is done through various digital mediums like the Internet, search engine, video channels, social media, blogs, websites, and applications, called Digital Marketing. It is the fastest-growing form of marketing owing to its reach, measurability, cost-effectiveness, and accuracy. As a result, it overtakes all marketing platforms and will soon become the primary form of marketing. From ordering foods and groceries online, from booking cabs to leasing furniture, watching OTT like Netflix, to people becoming viral influencers, everything has gone digital. Therefore, a business without a digital presence is bound to go kaput in no time. What responsibilities does a digital marketer have? In a large picture, digital marketers are responsible for driving brand awareness for a product/service, generating traffic for the company's website, and lead generation through various digital channels. A digital marketer can take multiple roles based on requirement